Reservoir

In order to facilitate the communication of these Opcos, a central Reservoir and communication platform have been created. Whatever EMEA sales people require to optimise their communications, it can be retrieved from the Reservoir. The Reservoir is filled by all the communication agencies working for the multinational.

Chameleon

In every showroom, at every client, Ricoh has high quality printers available. Starting from global content stored in a central database, Ricoh allows its sales staff to tailor and print literature for each individual client. Chameleon allows for one-to-one communication in the most economical manner, offering salespeople 'freedom within a framework'.